Fwd: Why Blog Post Frequency Does Not Matter Anymore

Posted on November 14, 2007, under Web Dev/Tech.

Thanks to Eric Kintz for posting an entry I’d been thinking about doing myself since last year:

Why Blog Post Frequency Does Not Matter Anymore

My particular favorites:

  • #3- Loyal readers coming back daily to check your posts is so Web 1.0
  • #4 - Frequent posting is actually starting to have a negative impact on loyalty

My daily web reading is mainly facilitated through RSS feed subscriptions (point 3), and I have actually unsubscribed to several feeds who just posted too often (point 4). They were clogging up my RSS reader, and making me feel constantly behind. So out they went!

Generally speaking, I think the frequent-post mentality is old school, so please don’t do it. I might unsubscribe.

4 Replies to "Fwd: Why Blog Post Frequency Does Not Matter Anymore"

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Idetrorce  on December 16, 2007

very interesting, but I don’t agree with you
Idetrorce

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jess  on December 16, 2007

Why?

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MarcusT  on April 9, 2008

I think the rule is quite simple - post if/when you’ve got something to say that’s worth publishing, don’t just post something because you feel it’s been too long since your last post. However, if taken to extremes (e.g. posting only a couple of times a year) visitors may see the stale content an assume that the blog is dead, so a general aim to post something at least every other month is probably about right.

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jess  on April 9, 2008

Marcus, I agree with you. Those are my general thoughts as well.

One of my pet peeves are posts that apologize for not posting, just so they can have something posted. :)

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